STACEY Solomon's new business venture is booming - adding to her whopping £7million fortune.
The Loose Women panelist and mum-of-five announced a major new career move in 2023, and told fans: "I'm starting a whole new chapter in my life."
All-woman founded haircare brand REHAB captured Stacey's attention years ago - but she told how she had taken the surprise decision to become part of the team.
The Sort Your Life Out anchor, 35, invested her own cash into small haircare brand REHAB, owning a third of the firm in doing so.
Now sources have told MailOnline the all-female business has seen them "making millions" in the sector.
Stacey, along with business partners Anastasia and Vicky, is also seeing their popularity "expanding."
REHAB has also been hailed the fastest-growing beauty brand on the FEBE 100 list for 2025, in yet another boost for the trio.
The awards - which are only eligible for firms with annual revenues over £3million - show the company is thriving.
More detailed stats from the awards, which have the full title For Entrepreneurs, By Entrepreneurs, show UK-based REHAB's revenue is up 450 per cent in 2025.
This comes despite the fact it only has seven staff on its books.
The collection has now expanded into bodycare products as well as haircare as it expands its offering further.
Its Instagram page now reads: "It’s time to REHAB. Your hair and body."
Stacey Solomon hits back at cruel troll who branded her a 'horse mouth'
BUSINESS BABE
Stacey first revealed her latest career project in a lengthy message on social media.
At the time, she gushed to fans: "I can’t put into words how incredible it feels to say that I am going to start a whole new chapter in my life championing incredible women in business.
"I see so many talented people day in day out working so hard to achieve their dreams and it’s not easy out there.
"I can’t wait to give my absolute all to Rehab and take it to the places it deserves to be."
Stacey Solomon's career so far
Stacey Solomon has been a familiar face on viewers' screens for over a decade. Let's take a look back at her career.
The X Factor (2009): Stacey competed in series six of long-running ITV singing competition The X Factor. During her time in the show, she was mentored by Danni Minogue in the 'Girls' category. The star finished in third place, behind Joe McElderry and Olly Murs.
I'm A Celebrity Get Me Out Of Here (2010); In late 2010, Stacey headed to the infamous I'm A Celeb Aussie jungle. After 21 days, she triumphed to win the tenth series. It was through I'm A Celeb that she met future husband Joe Swash - who'd won two years earlier and was hosting the ITV2 spinoff.
Celebrity Juice (2011―2013, 2016―2019): The star appeared as a panellist on 21 episodes of the comedy panel game show hosted by Keith Lemon. Stacey was a regular in the 21st series, broadcast in 2019.
Loose Women (2016 - present): Stacey has been a permanent panel member of the daytime show since 2016. She previously made guest appearances in 2011 and 2012.
Sort Your Life Out (2022 -present): This BBC show sees Stacey, with the help of an expert team, transform participants' living spaces after removing clutter.
REHAB was founded by two female best friends who say they were "trying to keep up with multiple jobs, children, and their London based social lives".
Describing themselves on REHAB's website, they said: "Busy women with a single mission - transform tired hair to its full healthy, glossy potential."
Stacey presents BBC's Sort Your Life Out as well as being a panellist on Loose Women.
CASHING IN
Back in April, The Sun exclusively revealed the X Factor alum was raking in £57K a month.
Her performing arts firm, Key Maps Entertainments, which funnels all of her earnings, filed new accounts which lay bare just how rich Stacey really is.
The figures mean that Stacey is taking home a tidy £8,270 a DAY.
Stacey first set up the firm in 2012 in order to disclose all her financial earnings.
In 2014, it was reported that she had banked a more modest £100,000 over the previous two years.
The ITV and BBC darling managed to achieve the major figure largely thanks to her TV endeavours including her NTA-winning show Sort Your Life Out as well as her brand new reality show with her husband Joe Swash.
But being on the small screen isn't the only way she's has topped up her bank balance.
Stacey has helped to improve her massive fortune thanks to countless brand and endorsement deals.
She has worked alongside Asda, Jet2, In The Style and Primark in order to keep her earnings rising year on year.
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