ITV Loose Women star makes major career change with new venture trucc

   

Christine McGuinness has launched a new business venture, just weeks after she split from her husband Paddy

Loose Women star Christine McGuinness is set to dazzle the beauty market with her own cosmetics line named Goddess. The reality TV sensation is making a step into the business world with her new venture.

The Intellectual Property Office has received documentation from McGuinness to cement the trade name Goddess by Christine McGuinness. At 36, the celeb known for her role in The Real Housewives of Cheshire is gearing up to enter the beauty arena with a variety of products including make-up, fragrances, nail products, and other beauty essentials for women.

Christine, a mother of three, has her trademark application presently under scrutiny by Government legal experts. It would make the latest career twist for the one-time model who was a beauty queen before venturing into television.

Following her split from television host Paddy, 51, Christine has shelved earlier ambitions for a lifestyle brand, prompted by lacklustre performance of her fitness attire collection VIBE By Christine. This fitness wear line included £50 assortments of gym leggings and tops.

Despite last promoting it on social media in December 2020, Companies House records reveal the company has since been disbanded In her initial foray into fashion retail, Christine offered an inclusive range that catered for sizes 6 to 18.

With features like a high-waisted cut for abdominal support and ruching details at the rear, the leggings were crafted to be as comfy for yoga sessions as they were resilient for gym workouts.

Assertions were made that the co-ords were "comfortable enough for yoga and strong enough for the gym."