Big Brother Mzansi Star Scoops Two Awards at the Sasmas Event trucc

Liema believes the accolades have strengthened her approach to content creation.

"I always aim to be authentic and relatable. I listen to my audience and create content that aligns with their interests while staying true to my passions. I balance entertainment with value by sharing a mix of music, beauty, personal stories, and motivational content.

"Consistency is key, I ensure that I’m present and interact meaningfully with my followers. I also pay attention to trends but always put my unique spin on them to keep my presence fresh and distinct,” she said.

As a dynamic artist managing both her music and influencer career, Liema embraces the synergy between her passions.

“Balancing multiple roles can be challenging, but I’ve learned to prioritise and plan effectively. Music is my foundation and my first love, so I ensure it always gets the focus it deserves. At the same time, my work as a beauty influencer complements my music career by allowing me to express creativity in another way.

"I’ve embraced the overlap, my music inspires my beauty content, and my beauty content enhances my brand as an artist. Time management, delegation, and self-care are also critical to maintaining a balance and staying grounded,” she said.