There Should Be a Celebrity Edition of 'Love Is Blind' liennhi

   

Love Is Blind has taken the world by storm, captivating audiences with its unique approach to dating on reality TV. Hosted by Nick and Vanessa Lachey, the show follows a group of singles who date without seeing each other. They form connections solely through the walls of the isolated “pods” and get engaged if they feel a strong enough bond, with the goal of walking down the aisle just a few weeks after meeting in person. What started as a one-time social experiment has transformed into a global phenomenon. Netflix has introduced Love Is Blind spin-offs across the world, including Mexico, Japan, and Sweden. Each new season and its reunion special consistently land in Netflix’s Top 10, proving that audiences can’t get enough of the drama, romance, and unexpected twists.

Given the show’s massive success and undeniable appeal, it’s time for Love Is Blind to take a cue from other popular reality shows and introduce a celebrity edition. Reality TV has a long history of reinventing itself with celebrity versions, from Celebrity Big Brother to The Masked Singer and Dancing With the Stars. Entire shows like Perfect Match and Bachelor in Paradise exist just to give reality stars who’ve gained fame from reality TV another platform. A celebrity twist can draw even bigger audiences while adding a new layer of excitement. It’s time for Netflix to give Love Is Blind the same treatment. If done right, a celebrity version could take the franchise to even greater heights.

A Celebrity Edition Can Keep the 'Love Is Blind' Phenomenon Going

Tiffany and Brett kiss at their wedding on 'Love Is Blind' Season 4.
Image via Netflix

Love Is Blind isn’t just a dating show – it’s become a cultural phenomenon, captivating audiences worldwide. Viewers binge-watch entire seasons in days, eager to discuss the relationships and fan theories online. The series has maintained consistently high viewership, with Season 6 widely regarded as the most streamed season. During the week of February 26 to March 3, 2024, the series amassed an impressive 2.11 billion viewing minutes, topping Nielsen's streaming charts for the first time.

However, by Season 8, which premiered in February 2025, viewership has started seeing a slight decline. In its opening week (February 10-16, 2025), the show brought in 1.07 billion viewing minutes in the United States – while those numbers are still high, it was half of what Season 6 achieved at its peak.

It’s possible that Netflix may be facing a challenge of keeping its format fresh and engaging. There’s been nearly two seasons of Love is Blind every year for five yearswithout a major switch-up to the format. Even though viewership is still strong, it would be wise for Netflix to get ahead of the trend before the decline becomes worsen. Audiences may be getting tired of the familiar dynamic, but a new twist could reignite the excitement.

We’ve seen TLC do this with various 90 Day Fiancé spin-offs and MTV with the Teen Mom franchise. While they didn’t introduce celebrity versions of the show, they breathed new life into their original formats with each spin-off, keeping the franchise relevant while capitalizing on its current success and setting a precedent for experimentation. In a similar vein, a celebrity edition of Love is Blind could be exactly what the series needs to keep fans hooked in the long run.

Reality TV and celebrity culture are more intertwined than ever. More than ever, audiences crave unfiltered glimpses into the lives of the rich and famous – it’s what makes massive franchises like The Real Housewives so popular and why The Kardashians still maintains a consistent viewer base. A celebrity edition of Love Is Blind would tap into this trend. It would not only attract the show’s dedicated fanbase but also viewers who might not usually watch dating shows or reality TV at all. Seeing a celebrity in such a vulnerable, unpredictable situation adds a whole new layer of intrigue – it worth it for them to tune in.

This could expand the fan base and even boost the international Love Is Blind spin-offs. If viewers fall in love with the celebrity edition, they may be more likely to watch the original. Shows like Dancing with the Stars and Celebrity Big Brother have proven that audiences love seeing celebrities in human situations. Reality TV provides a platform where stars can’t be scripted – they’re forced to show their genuine selves, flaws and all. For some celebrities, it’s career-making, while for others, it’s career-breaking. But for audiences, it guarantees a new level of drama and entertainment that stands to benefit Love is Blind in the long-run.

 

Netflix Would Have No Trouble Finding Famous Contestants

Netflix doesn’t seem to have an issue casting for Love Is Blind – if anything, they often have too many contestants. On multiple occasions, there have been couples that get engaged, but the show couldn’t film all of their journeys. The incentive of finding love on Love Is Blind is only part of the appeal now – contestants have seen that appearing on the show can launch their entertainment careers.

For instance, Season 2’s Deepti Vempati and Natalie Lee started earning six figures from their social media platforms and brand collaborations after becoming fan favorites. Chelsea Griffin from Season 4 leveraged her popularity to become a casting consultant for the show. Her husband, Kwame, whom she married on the show, also remains popular on social media, proving that contestants can find both love and career success through the series.

The same logic would apply to celebrities. Reality TV has long been a platform for both the famous and non-famous. It’s been a way for fans to get an inside look at their favorite celebrities, and in some cases, it’s been the launchpad for their careers. Take the Kardashian-Jenners, whose reality TV presence on Keeping Up with the Kardashians turned them into multi-million-dollar brands, and now Hulu’s even more lucrative The Kardashians.

Realty TV is also a way for celebrities to revive their career, or take it in another direction. Denise Richards, for example, joined The Real Housewives of Beverly Hills in 2019, using the show to reclaim her narrative and open up about her tumultuous relationship with Charlie Sheen. It was at a time when she wasn’t booking the same Hollywood blockbusters, largely reduced to guest appearances and T.V. movies. It also led to major financial and career opportunities – she was reportedly making $1 million per season, a record-breaking figure at the time, though she only stayed for two of her four contracted seasons. But the exposure didn’t just boost her public image – it also helped her secure a new reality show, Denise Richards and Her Wild Thingswhich debuted this year.

Competition shows like Dancing with the Stars and Celebrity Big Brother can also be career game-changers. Even if a celebrity’s time on the show is short, it can spark renewed public interest and open doors for future projects, especially if they become a fan favorite. In Hollywood, any press is good press, right?

 

Netflix Wouldn’t Have to Change The Show's Format

Lydia and Milton get married on 'Love Is Blind' Season 5.
Image via Netflix

Netflix has a lot of incentive to make Love Is Blind: Celebrity Edition – not just because of the potential viewership boost, but because it wouldn’t involve much effort in terms of changing the show’s current concept. The unique format is already set up to accommodate different casts – including celebrities – as evidenced by the numerous global editions Netflix now produces.

The streaming giant has fine-tuned the production process to be incredibly efficient – that’s how they’ve managed to produce so many seasons and international spin-offs of Love Is Blind since it premiered just five years ago. The show often films so much that entire storylines and key interactions end up being cut simply because there’s too much footage for one season. This streamlined system means that creating a celebrity edition wouldn’t require a massive overhaul.

The pods, the dates, and even the reunion format could remain the same. Since Netflix already has the logistics figured out, adapting it for a celebrity edition would primarily involve casting and ensuring tighter security protocols to prevent leaks. With the infrastructure already in place, this adaptation would be far less complicated than launching an entirely new reality show from scratch.

Netflix’s experience with international spin-offs shows they already know how to adapt Love Is Blind without losing the core elements that have made it so successful. From Love Is Blind: Brazil to Love Is Blind: UK, the show’s concept remains consistent despite cultural differences, proving that the format is universally appealing. Given such adaptability, introducing celebrities into the mix shouldn’t disrupt the show’s essence, as long as Netflix doesn’t veer too far from the original. Instead, it should simply add a new layer of intrigue and excitement.

Moreover, the platform’s ability to keep fans engaged between seasons by releasing reunion specials, “After the Altar” episodes, behind-the-scenes content, and more proves that Netflix also how to maintain interest long after the main season airs. A celebrity edition could easily follow this model, offering fans additional content that explore how fame impacts the pods process, or how celebrities navigate their relationships after filming ends.

Since Netflix has production logistics figured out and has proven that the Love Is Blind formula works across various contexts, creating a celebrity version would be both efficient and strategic. The real challenge wouldn’t be producing the show, but in curating a cast that balances celebrity appeal with genuine intentions. But it’s something Netflix has the experience and resources to manage successfully.

 

A Celebrity 'LIB' Could Succeed Where Others Have Failed

Raven walks away from the altar on 'Love Is Blind' Season 3.
Image via Netflix

There’s a lot of opportunity for Love Is Blind to learn from other celebrity reality shows. While the show is already popular, being able to improve on where other shows have fallen short could make the celebrity edition even more successful than its predecessor.

One major reason Celebrity Big Brother has succeeded is that it allows audiences to see stars in a raw, unfiltered way, taking them out of their typically glamorous environments and putting them into a chaotic social experiment. It’s appealing to watch celebrities navigate everyday conflicts and relationships without their PR teams stepping in. Similarly, Dancing with the Stars thrives by pushing celebrities out of their comfort zones, showing vulnerability as they learn new skills. Both shows worked because they challenge celebrities to reveal different (often more genuine) sides of themselves – making them feel real and relatable to the audience in ways that usually aren’t accessible.

On the other hand, The Celebrity Dating Game has struggled because it feels more like a spectacle than a sincere dating experience. The format is focused on being entertaining at the expense of contestants forming genuine connections. Viewers can easily sense that the celebrity contestants aren’t genuinely invested in finding love, making the premise feel forced and insincere.

Celebs Go Dating had a similar issue. The British series showed celebrities joining a dating agency to be set up with non-famous partners. While it sounds promising, the focus was more on the comedy and drama rather than genuine relationship building. This left it feeling forced and corny. Both shows ultimately lacked the core element that makes Love Is Blind so captivating: the unscripted moments where people fall in love based on personality, not looks or status.

This is exactly where a celebrity version Love Is Blind could get it right. The show’s core concept is built on forming authentic emotional connections. Since the pods where contestants talk are isolated, so they can’t see each other, it would naturally strip away layers of fame and ego. The format forces participants – famous and not – to be vulnerable, making it suited to showcase a side of celebrities that audiences rarely get to see.

The key to making it work would be keeping the show’s signature authenticity intact rather than turning it into a media circus. Love Is Blind has faced criticism before for casting contestants who seem more interested in clout than love – like Season 6’s Trevor Sova, who was exposed for having a girlfriend while participating. The challenge with a celebrity edition would be similar: making sure the cast isn’t just looking for a PR boost. If Netflix can carefully choose celebrities who are genuinely open to forming real connections, it would preserve what makes Love Is Blind so compelling while adding a fresh twist to the format.

There’s no denying the potential challenges of launching a celebrity editionLove Is Blind thrives on unpredictability, and throwing celebrities into the mix is only likely to enhance that. Netflix is known to take bold risks with reality TV (well, really all of their shows), and those risks usually pay off – just look at its latest Temptation Island revival. A LIB celebrity edition could blend intrigue, romance, and drama – everything reality TV fans want in a new show. It’s a risk worth taking, and with the right cast and execution, it could redefine reality dating TV once again. Netflix, it’s time to take the leap!